AI-First CultureGlobal B2B Commerce Expansion with Salesforce Commerce Cloud — Southco
How Netsmartz unified Southco's global B2B eCommerce operations on Salesforce Commerce Cloud — connecting SAP, Magento and Conga Composer to power international expansion across 83 countries.
Industry
Manufacturing / Engineered Access Solutions
Location
Global — HQ USA
Deliverables
Salesforce B2B Commerce Cloud
Custom PDP/PLP using Lightning Web Components
Conga Composer for report generation
Simplified order management system
Client Overview
Southco, founded in 1899, is a leading designer and manufacturer of engineered access solutions serving over 100,000 customers in 83 countries. With plans to expand into new continents, the company needed to modernise its B2B eCommerce platform to support global scale, improve data collection, and align processes across multiple manufacturing and stocking locations.
Business Challenges
Legacy B2B eCommerce platform
Unable to support international expansion across new continents and aligned business operations.
No platform integration
No integration between Salesforce Commerce Cloud, SAP (order fulfilment), and Magento (inventory).
Static, hardcoded configurations
Existing setup limited scalability and customisation across markets.
Fragmented global processes
Processes spread across multiple manufacturing and stocking locations with no single source of truth.
Our Solutions
Phase 1 — Discovery & Planning
Mapped international expansion requirements and identified the integration architecture for SAP and Magento.
Phase 2 — Build & Configure
Implemented Commerce Cloud, built LWC components, and connected SAP and Magento integrations dynamically with nothing hardcoded.
Phase 3 — Deploy & Scale
Launched globally and enabled Conga Composer for automated reporting and simplified data analysis.
Results & Achievements
Global
B2B expansion to new continents
Real-time
inventory visibility on B2B storefront
Automated
report generation via Conga Composer
Dynamic
platform — no hardcoded elements
Tech Stack Used
Platform
- Salesforce Commerce Cloud
Integrations
- SAP (order fulfilment)
- Magento (inventory)
- Conga Composer
Frontend
- Lightning Web Components
- Custom PDP/PLP
“The team at Envision provided outstanding support in helping us launch our store online. They've been extremely flexible in the process, and I highly recommend their expertise and services.”
— Southco Team
Key Takeaway
By unifying Southco's B2B eCommerce operations on Salesforce Commerce Cloud with deep SAP and Magento integrations, Envision delivered a fully dynamic platform built for international scale — no hardcoded elements, real-time inventory visibility, and automated reporting that powers continued global expansion.
Let's Discuss Your Growth Strategy
Let's discuss how we can help you accelerate growth, improve efficiency, and drive real business outcomes.