AI-First CultureA Robust Platform Built on Magento with Salesforce Integration
Netsmartz eCommerce helped Original Works move seamlessly to Salesforce, optimizing business workflows and team productivity for their Magento-powered eCommerce website.
Talk to a Netsmartz ExpertDeliverables
Salesforce–Magento API Integration
Automated Order Management
Business Process Automation
Conga Composer Reporting
Salesforce Commerce Cloud Integration
Client Overview
Original Works is a reputed organization that supports, encourages, and rewards children who are involved in creative pursuits. Their goal is to develop and implement innovative, fun, and profitable fundraising ideas for community groups, schools, clubs, and more. Original Works follows a hybrid business model, targeting both B2C and B2B audiences, with an eCommerce website built on Magento and an application powered by Salesforce.
Business Challenges
Manual, Error-Prone Order Processing
Orders were being processed manually, resulting in many errors and delays in order processing.
Limited Automation with Legacy Systems
Before migrating to Salesforce, the business was using the Saleslogix app, which restricted them from implementing automation, as any integration was impossible.
Complicated Reporting Process
Reports were generated through Apex Scripting, which was complicated to understand and slowed down analysis.
Our Solutions
The team at Netsmartz eCommerce helped Original Works move to Salesforce seamlessly to optimize their business workflows and team productivity.
Simplified Order Management
The team helped configure the Salesforce app to manage orders placed via the Magento website. All orders now come into Salesforce from Magento via API integration, eliminating scope for errors.
Business Automation
After migration to Salesforce, the team helped handle complex order creation with nested line items and automated the entire process from accepting orders to sending invoices to customers.
Easy Reporting and Analysis
The team simplified the report creation and analysis process using Conga Composer, resulting in increased team efficiency and productivity, replacing the earlier complicated Apex Scripting approach.
Results & Achievements
30%
Increase in sales
100%
Website uptime
40%
Increase in website speed
Tech Stack Used
eCommerce Platform
- Magento 2.x
CRM
- Salesforce, Salesforce Commerce Cloud
Reporting
- Conga Composer
Integration
- Salesforce Integration with Adobe Commerce Cloud
Key Takeaway
By migrating Original Works from Saleslogix to Salesforce and integrating it with their Magento website via API, Netsmartz eCommerce eliminated manual order-processing errors, automated the order-to-invoice workflow, and replaced complex Apex Scripting with Conga Composer for reporting, delivering a complete implementation within four months and driving a 30% increase in sales, 100% website uptime, and a 40% increase in website speed.
Let's Discuss Your Growth Strategy
Let's discuss how we can help you accelerate growth, improve efficiency, and drive real business outcomes.