Franchisor SEO Services
We understand that as a franchisor, you are responsible for building and protecting your brand identity. In addition, our inclusive SEO solutions help you do just that. We help your corporate website rank higher in the search engines results and build your online presence.
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- On-page optimization – We have a team of professionals to analyze each page of the website of your franchise. Our experts ensure that search engine robots can find the pages under the appropriate keyword targets. We also work with our clients on developing content strategies dedicated to driving identity to their brand.
- Off-page optimization – We get the tough competition in the franchise industry and we understand that just performing on-page optimization will not be enough for you to stay on the top. We help you beat your competitors with a strategic link building campaign.
- Transparent reporting – To help our clients with clear and transparent metrics, we consistently share the insights on what’s happening. We also send a detailed report on weekly/monthly basis to illustrate our ongoing efforts and the achievements so far.
Franchisee SEO Services
As a franchisee, you will be the public face of a franchise/brand. You will need to take essential steps to attract customers locally to set your franchise apart from the competitors in market. Moreover, we help with –
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- On-Page optimization – At Netsmartz, we develop a custom seo strategy for franchises, specifically around your local franchise location and your objectives. We work with schema markup, NAP data, Google maps, local content optimization, and more.
- Off-page optimization – •You should make sure that customers find your franchise location, which is focused around a specific service area. We prepare an extensive link building strategy with focus on local citations, hyper-local resources, and targeted outreach to help you directly target your audience.
- Franchisee reporting – When we optimize individual franchise locations, we provide weekly/monthly reporting that will help you understand how you are performing on search engines.
Our Digital Marketing Approach
- Unique is better
Most of the franchise websites are usually similar to each other in a number of ways. So, it becomes necessary to make the most of unique and relevant keywords to differentiate a franchise from others.
- One Single strategy
Our professionals carry out in depth research when developing an SEO strategy for a franchising company. We develop one single strategy that can work for all the franchisees in the chain. We won’t waste your time building separate strategies for all of them.
- Research, research and research
Researching to find out the most relevant keywords suitable for all the franchisees is essential, as the use of wrong keywords can be disastrous. Moreover, it won’t affect just one franchise, but the entire network of franchisees. We carry out a careful and in depth research to ensure franchisees’ success.
- Local is in focus
We know that locally focused franchisees target a specific area to sell their products and services. This is why we collect as much information about your targeted local areas as required, so that we can successfully use the local SEO to target and expand franchisees’ local reach.
- UI and speed optimization
Our in house development team experts optimize your website for UI and speed, while providing all the technical backup and support needed. We make sure to provide a single point of service for all your business requirements.
Industry Stats to help You Decide
- 42.11% organizations believe that traditional methods of marketing, direct mail, and PR are less valuable nowadays
- 39.47% of all franchise professionals and developers say that over 35% of their marketing budget is allocated to digital marketing.
- 36% of national brand marketers say they are developing their campaigns and strategies to activate local audiences.
- 52% of marketers agree that comprehensive brand campaign automation could strengthen ties between the head office and local customer-facing resources and touch points.
So what are you waiting for? Talk to our experts to get a custom franchise SEO and internet marketing strategy for your business.